Direct Marketing
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- We do a full assessment of your establishment’s digital marketing and online presence, allowing us to recommend a focused strategy that improves visibility and increases direct bookings.
- We assist with website setup and optimisation, ensuring your site is mobile-friendly, professional, and equipped to handle direct online bookings — your most powerful sales tool.
- We create and post engaging content twice a week on Facebook and Instagram to keep your brand visible and consistent. While we don’t manage paid ads or boosted posts, you’re free to run your own campaigns as needed.
- We offer website maintenance and support as optional add-ons, including technical updates, design tweaks, and general assistance beyond the standard package.
- We connect you with a list of preferred hospitality suppliers we work with and confidently recommend — from guest amenities to operational essentials.
- Our Direct Marketing service is available once-off or on a monthly retainer, based on your property size, service needs, and involvement level.
Let us help you build a stronger brand, maintain a professional digital presence, and grow your direct bookings — one post, one strategy, one guest at a time.
Always Evolving with You
The hospitality industry is constantly changing—and so are we. We embrace the latest trends, technologies, and guest expectations to keep your business relevant, competitive, and guest-ready. Our commitment is to help you stay one step ahead, every step of the way.
Central Reservations Office
Our Central Reservations Office streamlines your bookings by handling all guest inquiries with professionalism and efficiency, easing the load on your team.
Online Listings Management
Maximise your property's visibility with our Online Listing Management service — we keep your listings accurate, competitive, and aligned with your brand across top local and global booking platforms.
Properties We Represent
Bluebell Hospitality Services represents a handpicked collection of trusted lodges, guesthouses, and apartments across South Africa — chosen for their quality, authenticity, and commitment to exceptional guest experiences.